Just in time for the season of giving, Kellogg’s® and celebrity dad and actor Taye Diggs have partnered to share breakfast with children in need as part of the third consecutive Share Breakfast initiative. Starting today, families across the country can share a breakfast with a child in need by simply sharing a public service announcement featuring Diggs on ShareBreakfast.com. For each view, share and comment, Kellogg’s will share breakfast.
Along with in-school partner Action For Healthy Kids®, Kellogg’s and Diggs are making it their mission to show families how a wholesome breakfast can help kids reach their full potential every day. Kids who eat breakfast have more energy and focus for learning, yet nearly one in five children across our communities go without it. That’s why Kellogg’s and Diggs are leading the charge to help end childhood hunger and are rallying families across the U.S. to help provide food for kids in need.
How to Join the Share Breakfast Movement
Every time you do one of the following, Kellogg’s will share breakfast to a kid who might otherwise go without:
1. Share the public service announcement (video above) with friends.
2. Like or comment on the Kellogg’s Facebook page.
3. Pin the public service announcement on Pinterest.
You can also help #ShareBreakfast by re-tweeting this:
With this tweet, I fed a child’s potential with one breakfast. You can help a child in need, too: http://t.co/nDyUg6Ijo8 #sharebreakfast
— Jennifer H (@Lovesmytwoboys) February 24, 2013
My family growing up was considered middle class and thankfully did not have to experience missing meals. I did, however see friends and their families struggle at times with financing and the affordability of groceries, among other things. My husband has worked in the school system for the past 9 years and has seen first-hand how many families are unable to provide the basic needs for their children. It breaks my heart to hear that families in our own community are struggling and it pushes me harder to budget for our own family, so we can give back to others.
I’m so happy to be teaming up with Kellogg’s for the #ShareBreakfast movement. I really enjoy giving back, especially when I can involve my own children in the process.
I want to encourage all of my readers to take a moment, to re-tweet the link above, watch and share the video, comment on the Share Breakfast Facebook page, or Pin the service announcement to Pinterest. Any or all of these acts will help an innocent child get the nutritious breakfast they deserve. I would love to hear about your shares below!
National Breakfast Week is March 4th-8th.
Disclosure: I participated in a campaign on behalf of Mom Central Consulting for Kellogg’s. I received a product sample & promotional item to thank me for participating.
Janet W. says
Eating breakfast is so important, especially for children! I just couldn’t imagine not feeding my grandsons in the morning.
Adrianne B says
I look forward to making a wonderful, healthy breakfast for my daughter- and myself- every day. We have to MODEL the appropriate behaviors for the children in our lives.
Tammy S says
Thanks for sharing. I hadn’t heard about this program. I don’t let my kids leave the house until they have had their breakfast. breakfast is so important.
Sam Dock says
This is a great program!
blackdragon says
Eating a healthy breakfast is so important.
kc @ genxfinance says
Breakfast is the most important meal of the day. It is important that we all eat them right bad healthy.
kc @ genxfinance says
Sorry. I meant right ‘and’ healthy.
Tami Vollenweider says
What a great idea! I never heard about this program,but it’s worth spreading the word!!Breakfast is so important,to get the day started!!
annecrane says
I just saw a commercial with him this morning!!
Sarah @ Play 2 Learn with Sarah says
I have to practically shove breakfast into my kids. But it’s really important! Thanks for the reminder!
moniquens says
This is a really great program. I feel fortunate my mom always made me a healthy breakfast every morning.
Kait says
Mornings during the week are always tough for us but breakfast is a must to keep our little bodies going!
Jennifer Boehme says
This is great. I remember how I felt without breakfast when I was young. Now I watch my niece go without because of her morning chores sometimes and it kills me to know she has no breakfast, let alone all the other kids that are in the backpack program here that get a backpack full of food for the weekend, but struggle for food through the week.
HilLesha says
Thanks for sharing!
Eileen says
I don’t think people really KNOW that kids are going hungry all over and often go without breakfast AND dinner. School lunch is often their only real daily meal. I know we live in a suburb of a bigger town and many are professionals and pretty well off (‘cept us of course:0 )…and a friend told me once that there are a LOT of kids in our school system that do not have the food they need to live a healthy life. It makes me feel sad but also blessed…we barely prosper but are not hungry. So great that Kelloggs is taking steps to help!
giulia says
Breakfast is so important! Nice video! Thanks for sharing!
md kennedy says
What an awesome idea. I am not a big fan of Kelloggs’ products, but you can tell their heart is in the right place. And a huge kudos to you for spreaidng the word with your blog – I wish more bloggers used their platform to promote philanthropic causes!
Ttrockwood says
What an awesome program! Thanks for the info, heading to their site now!
natasha ablaschai andrews says
It’s a shame that any child should go hungry in this country. What are we becoming? We send millions of dollars over seas to feed the hungry but can’t take care of our own. Thanks for the info. Just upsetting that we have hungry children in our communities.
Oh My Veggies (@ohmyveggies) says
Thank you for sharing–what a great program!
Janice says
This is so great, I hadn’t heard of it before and I will definitely be joining the Share Breakfast Movement.
natalie nichols says
It hurts my heart to think about children going without the things that they need and deserve. We struggle SO much but luckily my son has NEVER gone hungry.