This is a partnered post. All opinions are mine alone.
995…..that’s the number of people killed in distracted-driving-related crashes that reported cell phones as the distraction. Can you imagine losing someone you love over a text message or Facebook status update? It’s not worth it.
Project Yellow Light is bringing about change. This national contest and scholarship program calls on students to create short videos educating their peers on the dangers of using mobile devices behind the wheel. Partnered with the U.S. Department of Transportation’s National Highway Traffic Safety Administration, Mazda Motorsports, National Organizations for Youth Safety, U-Haul and the Ad Council, Project Yellow Light is spreading the message about distracted driving. Drivers ages 15-19 are the largest proportion of drivers who are distracted according to a 2013 NHTSA report.
Almost 600 videos from high school juniors and seniors were submitted this year for the contest. Check out the winning videos here. I especially enjoyed the “penguin” and “don’t be the next example” videos. The penguin video gets the point across in a subtle way, and I like the idea the other video suggests about placing your phone in your glove box, so you don’t have the opportunity to be distracted.
Let’s remind our youth (and ourselves) on the dangers of distracted driving. Whatever the text or message may be, it’s not worth a life. Follow #StopTheTexts on twitter for more information.
These numbers are too high and we must take action to bring them down. Will you be on board and make a change?